Our Labels

Strongly involved in welcoming everyone but also for a quality welcome aimed at the continuous improvement of the services offered, the Bastide Saint Julien first obtained the qualification "Reference Bed and Breakfast" in 2021.

In April 2022, and after several months of work, the ""Tourism and Disability"" label was awarded for the four types of disability.

finally, still in 2022, it is the ""Qualité Tourisme"" brand

These three labels aim to structure the French tourist offer by guaranteeing quality standards, each in its specific field. Qualité Tourisme™ focuses on the overall experience and satisfaction of visitors, Tourisme et Handicap on accessibility for all, and Chambres d'Hôtes Référence® on the conformity of guest houses to the expectations of tourists. These brands participate in the promotion and continuous improvement of tourist reception in France.

1. Quality Tourism™

  • Description : The brandQualité Tourisme™ is a national brand created by the French State in 2005. It aims to improve and guarantee the quality of services in the tourism sector.
  • Objective : To ensure a quality welcome for tourists, both French and foreign, in various establishments such as accommodation, restaurants, places to visit, activities, and other tourist services.
  • Award criteria :
    • Warm and personalized welcome
    • Clear and precise information
    • Competent and qualified staff
    • Clean and comfortable services
    • Promotion of local resources (heritage, culture)
  • Control : Establishments are assessed by a third-party body, and the label is awarded for a renewable period. Regular audits verify compliance with the criteria.

Since May 2024, the brand has become the Destination of Excellence Label . In addition to the challenge of quality of reception and services, which drives the sector, this label will in particular strengthen the level of requirement in terms of eco-responsibility.

2. Tourism and Disability

  • Description : Created in 2001, Tourisme et Handicap is a national label which guarantees the accessibility of tourist sites and establishments for people with disabilities.
  • Objective : To enable people with disabilities (motor, visual, hearing or mental) to easily access tourist sites and services.
  • Types of disabilities concerned :
    • Motor disability (reduced mobility)
    • Visual impairment (visual impairments)
    • Hearing impairment (deaf and hard of hearing)
    • Mental disability (cognitive difficulties)
  • Award criteria :
    • Accessibility of infrastructure (access ramp, elevators)
    • Adapted signage (braille, pictograms)
    • Adapted services (reception, specific assistance)
    • Staff training to meet the needs of disabled customers
  • Control : The label is awarded after evaluation of the establishment by experts in the field of accessibility.

3. Bed and Breakfast Reference

  • Description : Chambres d'Hôtes Référence® is a qualification intended for owners of guest houses who wish to guarantee a certain level of quality to their customers without entering into more formal classifications.
  • Objective : To ensure that guest rooms meet comfort and quality criteria, particularly for small structures not officially classified.
  • Award criteria :
    • Accommodation in a room located in a private home
    • Offer breakfast
    • Compliance with comfort standards (quality of equipment, cleanliness)
    • Local tourist information
    • Maximum capacity of 5 rooms for 15 people
  • Control : The label is awarded after an evaluation visit carried out by a representative of the Tourist Office.